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Our Strategies at a Glance


Grow volumes of milk, meat and fibre produced on properties owned by Velthuis Farms or by partners, in an integrated portfolio of farms using industry-leading knowledge and systems.


Integrate more Velthuis Farms-farmed products into global value chains based on a deep understanding of consumer demands and the development of niche international markets.


Improve the effectiveness and efficiency of Velthuis Farms operations in support of more productive, profitable and sustainable farming.


Work on systemic rejuvenation of the environment as an integral part of profitable farming and showcase the practices and systems we use.


Lead Canada farming in people practices by creating its safest and most enriching work environment, where motivated employees have the capabilities to deliver on the other four strategies.